One of the most important aspects of an event is being effective in getting the “message” out into and around the community. This is done through a concerted marketing effort that is planned out in advance, namely to utilize the “dollars” you have allocated to maximize the impact of your event while minimizing your overall cost and investment.
Event Services & Support LLC (ESS) has been involved with media campaigns throughout Wisconsin and has developed and formed many relationships within the media to assist in promoting and advertising your event. No one knows your particular event better than you and your organization. We take note of what you want to accomplish and put together a comprehensive media plan that outlines your ideas and we create an advertising plan to meet that objective. We also leverage your investment with our media partners to gain added exposure through in-kind advertising and promotions that draw even more attention to your presentation. We also try to build an environment of continuity to make sure the message is the same no matter what type of media exposure it may receive, whether in paid or in-kind advertising.
Through our experience we know the best way to utilize your advertising budget to the fullest. We try to make every event “Larger than Life” and create the kind of excitement or “buzz” that will increase your attendance greatly and thereby enhancing your revenue as well. Event Services & Support can make your event or activity a success by putting together and executing a solid marketing campaign based on your expectations.
- Creation of Marketing Plan
- Radio Advertising
- Commercial/Ad Copy Writing
- Radio Station Ad Placement
- Radio Station “On-Air” Promotions
- Newspaper Ad Creation and Placement
- Newspaper Advertising Supervision
- Billboard Creation and Outdoor Advertising
- Sponsorship Prospectus Development
- News Releases
- Interview Arrangements
- Letter Campaigns
- Identity Development
- Sponsors Support & Recognition